Fashion is something that one can show by implementing their ideas. Sustainable clothing is flourishing in India. It is one of the most polluted country and natural resources are being harmed due to heavy industrial work and many others. Hence, steps need to be taken for the sustainability of natural resources. Now some people have started taking the initiative by introducing new projects. Every day new trends are coming, and one of the popular brands is sustainable brands. They are eco-friendly products that can save our environment and less usage of scarce resources. Fashion is going through a modification process and coming up with innovations showing responsibility towards scarce resources. Now many brands are taking fashion as a responsibility to save our limited natural resources. Many fashion brands are coming up with different techniques like recycling, handicrafts, paintings, and new ways to reuse that attract customers towards sustainable brands, especially today's youth. To maintain high quality and reasonable price together is difficult, but sustainable brands are maintaining it pleasantly.
They are putting in their efforts and trying to create a sustainable world. Consumers need to understand the concept of these sustainable brands and start buying these products. The brands also take care of consumers and their comfort, quality of the fabric, and prices. Top sustainable brands that are motivating people to use eco-friendly products and maintain sustainability are: -
Bamboology Trends
This is one of the fast-growing sustainable brand that has come up with some unique ideas. They make clothes made out of organic bamboo fabric, which looks interesting and has some different concepts. The idea they have come up with will help improve people's living conditions by sustaining natural resources. They have clothing varieties that are all made from pure bamboo. They are doing their best to maintain sustainability by using bamboo. As we know, bamboo doesn?t require fertilizers, they do not use synthetic pesticides, and even less water is needed. Bamboo is eco-friendly and has no negative impact on nature as well as humans. No exploitation is there like forced labor or poor employment practices. Bamboo is one of the most sustainable fashion fabrics, so considering this, they strongly introduced this unique idea.
Fab India
It comes under top brands in India. It is working with men?s and women?s living in rural areas for more than 50 years. It is an Indian store with handmade products like home products, men's and women's clothing that will help reduce carbon footprint, which is made by the people living in rural areas. The artisans use different techniques like Sanganer print, pintucks, chinkaras, bagru print which are traditional techniques to make environment-friendly products that can save our nature. They have stores in India, and you can also buy online. They provide work to poor people living in rural areas to earn a living and improve their living standards.
Anokhi
There is an Indian wholesaler from Jaipur which merchandise products like clothing, textiles, accessories, and furnishings made by artisans living in rural areas. It is one of the oldest ethnic brands in India. They use old Indian traditional techniques to make products nature friendly. They use hand block printing, roller printing, screen printing, stamp printing which are used by the craftsperson. They also want to save the earth and provide a livelihood to the people in poverty.
Okhai
It is one of the brands that sell handmade products specially made by women living in rural areas in India. Handicrafts are done by underprivileged women so that they can build their confidence and use their skills to earn a living. Their motive is to promote women's empowerment and help all deprived women improve their living conditions by getting income. This brand has products to sell like shirts, blouses, mats, curtains, and many other things. They have a variety of things which include all types of clothing wear and furnishings. Customers can buy their products from the Okhai website and some other shopping apps like Amazon.
No Nasties
This is a brand that has all products made in India. All clothes are organic and pure cotton. They are making organic cotton clothes, and also water is being saved. They are taking the initiative to sustain the environment by using recycled cardboard boxes and cotton bags instead of plastic bags. No use of venomous chemicals and products are PETA-approved vegan. Customers can buy clothes for both men and women at a good price. Their clothes are eco-friendly safe for your skin.
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