Ethics in Hospitality
Blog by Divya Thakur
It is very wise to say that "Hospitality is all about being a Good Human Being. In Bhagwad Gita, it is very beautifully taught by our greatest Management Guru " Lord Krishna that a good human being can be identified by attitude towards people, all other living beings, and towards the entire environment and attitude towards one's own Path to the Perfection.
The great philosophers of the past have placed a great deal of emphasis on ethics not only in their lives, but also in their work.
Hospitality industry is a human centric industry; human resource plays an important role in providing services which contains interactions with guest. As all the operations contains intensive face-to-face interactions with clients: managers, supervisors and staff confront many ethical dilemmas in their day-to-day operations.
What is ethics?
Ethics are the principles and values used by an individual to govern his or her actions and decisions. Ethics and values are not confined to textbooks, their use in the hospitality industry is of immense magnitude. Ethics tries to create a sense of right and wrong in the organizations and often when the law fails, it is the ethics that may stop organizations from harming the society or environment.
Ethics are very important in an organization, it plays vital role in managing hotel services which can be achieved by:
1. Satisfying Basic Human Needs: It is good for staff for morale to work in an open culture, with possible benefits of increased productivity and staff loyalty. An organization known for fair and responsible practice is likely to attract high quality employees .
2. Good relationships with Guests based on a commitment to honesty and transparency will enhance a company's reputation. And so increase in revenue by making a long term relationship.
3. Competitive advantage- Hospitality is faced major challenges in terms of competition, In such a competitive world where hotels have all the facilities from products to software and technical implementations. There are certain ethical qualities that any hospitality professional must have :
Honesty , integrity , trustworthiness, loyalty, fairness, concern for others, commitment for excellence , leadership , reputation & accountability.
With the increase in competition there have been many unethical practices being followed in hotels , be it over booking of rooms to menu frauds. Etc.
Concern in the industry should not be to how to find these kind of individuals it must be, but how to inculcate these values and ethics in hospitality person.
This is where role of human resource comes in. Although the role of Human resource department has moved from just being a recruiting and selecting department to training , but still we find that most of the hotel don't take sessions on ethics for their employees.
Catering colleges can also play their part by inculcating ethics as a subject in the curriculum and it should not just be confined to our religious scriptures.
With the growth of hospitality industry and competition in the market, timely and paramount service becomes a necessity to the guest , which creates a lot of pressure on the staff, therefore to meet these expectations ethics in services and operations are always kept on stake.
with all the hotels sharing same technological advancements and procedures the only sense of competition can be the ethical employees.
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